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Switchfoot's 8th Annual Bro-Am Announced
Posted: Thursday April 19th, 2012
Lineup for 8th Annual Switchfoot Bro-Am Presented By Hurley will include Dead Feather Moon, The Howls, Brandon And Leah, and Jon Foreman & Friends
Free concert will be held Saturday, June 16th, In Encinitas, CA and will benefit San Diego Area Chapters of Standup For Kids
Pre-event auction soiree and two-day surf contest round out Bro-Am festivities
Switchfoot's Vice Re-Verses, a limited edition remix CD of tracks from Vice Verses, out on Record Store Day, April 21st
Dead Feather Moon, The Howls, Brandon and Leah, and Jon Foreman & Friends will perform at the 8th annual Switchfoot Bro-Am Presented By Hurley at Moonlight Beach in Encinitas, CA on Saturday, June 16th.
Switchfoot conceived the Bro-Am as a way to give back to its hometown of San Diego. While admission to the beach event is free, funds are raised from beach vendors and sponsorships as well as at a pre-event auction night soirée. This year's Bro-Am will once again benefit San Diego area chapters of StandUp For Kids, a national nonprofit volunteer outreach organization founded in San Diego that is dedicated to making a difference in the lives of at-risk, homeless and street kids. Since its inception in 2005, the Bro-Am has raised more than half a million dollars for San Diego-based children's charities.
"The Bro-Am has been my favourite day of the year ever since we started it back in '05," notes Switchfoot'S Jon Foreman. "We feel truly honoured to again partner with StandUp For Kids, an incredible organization serving at-risk youth here in San Diego and across the country. Last year was our biggest year ever, and we hope to top it again this year. We are so grateful that our friends Dead Feather Moon, The Howls, and Brandon and Leah can join us for an incredible day of music and surf that will benefit a remarkable group of kids. "
You can check out footage shot at last year's Bro-Am in this short video on YouTube.
The festivities will begin with the Switchfoot Bro-Am Kickoff and Auction Night Soirée, which will take place on Thursday, June 14th, at The Crosby at Rancho Santa Fe. It will feature VIP meet & greet opportunities, silent and live auctions, opportunity drawings, exclusive live entertainment, and delectable culinary creations and sips from such upscale establishments as Pacifica Del Mar, Solace & The Moonlight Lounge, Del Mar Rendezvous, Pacific Coast Grill, Zenbu, Rimel's, and many more. A limited number of tickets will be available for this special evening. Tickets will go on sale Friday, April 27th. For further details, visit www.switchfoot.com/switchfoot/c/bro-am.
The annual surf contest has been expanded and will take place at Moonlight Beach over the course of two days - Friday, June 15th, and Saturday, June 16th. Four-person surf teams secure their participation via sponsorship donation to StandUp For Kids. Surf teams will feature riders representing Hurley, Billabong, Channel Islands, Transworld Surf, Surf Ride, Dragon, and many more, as well as members of Switchfoot. Past competitors have included Rob Machado, Tom Curren, Dane Reynolds, Timmy Curran and many others. In addition to the surf contest and live music performances, the Bro-Am will also feature a nerf surf jousting exposition between surf contest heats as well as a junior division in the surf contest.
The 8th annual Switchfoot Bro-Am Presented By Hurley will again partner with San Diego-based Sustainable Waves to offer cutting- edge solar-powered sound and staging. Sustainable Waves utilizes the renewable energy sources of the sun to deliver 100% pollution-free concerts. By using solar power rather than a diesel generator or grid power, the Bro-Am will avoid emitting approximately 1,000 lbs of CO2 into the atmosphere (the equivalent of not driving your car approximately 1,100 miles or the annual sequestration of 66 trees).
Beach vendors confirmed to be present at the 8th Annual Switchfoot Bro-Am thus far include Wahoo's, Harney Sushi, Surf Ride, Jedidiah, Clif Bar, Macbeth, Bull Taco, Honest Tea, Keep A Breast, Natural High, and H.O.C, Inc., among others.
Switchfoot - comprising Jon Foreman (vocals/guitar), Tim Foreman (bass), Chad Butler (drums), Jerome Fontamillas (keys/guitar) and Drew Shirley (guitar) - recently launched their 2012 North American headlining tour which includes five Canadian dates. For itinerary, visit www.switchfoot.com/switchfoot/c/tourdates.
The GRAMMY®-winning band will celebrate Record Store Day by releasing a limited edition CD entitled Vice Re-Verses this Saturday, April 21st. The EP features remixes of songs from their latest album, Vice Verses, by Paper Route's JT Daly, Owl City's Adam Young, Photek, Darren King and DandJ. A digital version of Vice Re-Verses will be released on May 1st and will include a remix of the band'snew single, "Afterlife", by Neon Feather, the winner of the Switchfoot Remix Contest sponsored by Ultimate Ears.
For more information on Switchfoot, visit their YMZ artist page and www.switchfoot.com.
About Standup For Kids
The mission of StandUp For Kids is to end the cycle of youth homelessness. The organization's volunteers go to the streets in order to find, stabilize and otherwise help homeless and street kids improve their lives by providing and connecting them with lifesaving services. StandUp For Kids has been recognized by both the George W. Bush and Bill Clinton administrations and the U.S. Justice Department for the impact and scope of its programs. Charity Navigator recently recognized StandUp For Kids as one of the most efficient and effective nonprofits in the United States. To find out more, visit www.standupforkids.org.
"Hurley is a company based on inclusion," says chairman and founder Bob Hurley. This philosophy applied to Bob Hurley's early years as a Huntington Beach shaper, working with friends alongside the world's best athletes to make a better surfboard. It applied to the company's launch in 1999, when Hurley decided to start a brand that was a true microphone for youth. In 2002, Hurley was acquired by Nike - the largest and most influential sporting brand in the world. Inclusion remains a guiding principle of the company today, where innovative products like Phantom Boardshorts and game-changing events like the US Open of Surfing continue to redefine what is possible in our world. Hurley headquarters are in Costa Mesa, CA with international offices in Sydney, Tokyo, Barcelona and Bali. For more information, visit www.hurley.com.
About Ultimate Ears
Ultimate Ears makes listening devices that let people enjoy music the way it was meant to be heard. The company first appeared on the scene in 1995, making something totally different-something that protected musicians' hearing while allowing them to perform better. Instead of standing in front of speakers on stage, artists were able to have customized micro-speakers fitted directly into their ears. In 2005, Ultimate Ears introduced three high-end universal fit earphones, each model based on the same speaker technologies and sound signatures found in the professional stage earphones. This innovation allowed emerging artists to perform like pros and gave discerning listeners the chance to hear what everyone was raving about. In 2008, Ultimate Ears was acquired by Logitech International (SIX: LOGN) (NASDAQ: LOGI), a world leader in personal peripherals, driving innovation in PC navigation, Internet communications, digital music, home-entertainment control, gaming and wireless devices. Today, Ultimate Ears is the leading supplier of custom in-ear monitors for professional musicians and an emerging provider of premium earphones and headsets for the consumer market. For more information, visit www.ultimateears.com.